In 2020, when COVID struck, most business owners realized the importance of going online.
However, we are always surprised when we hear things like: “My customers are not online.” or “The web is not important for my business.”
Here are some critical 2021 business website statistics that may change your mind!
Your Customers are Online:
93% of online experiences begin with a search engine.
51% of people discover a new company after using a search engine
50% of people visit a company’s physical store within a day of doing a local search
81% of customers search online before they purchase in a physical store
84% of customers will trust a company based on other customer’s online reviews
Poor Websites repel customers:
38% of visitors will stop engaging with a website if the layout is unattractive.
88% of online consumers are less likely to return to a site after a bad user experience.
74% of users are more likely to return to a mobile-friendly website
50% of online sales are lost when visitors can’t find content